Calling all indies to...use your free options!

Alright folks! Time to tally up some bumps and bruises gathered while fumbling through the world of *cringe* marketing.

Amazon

Keywords keywords!

One of the best uses of your marketing with Amazon, I've found, is to

1. use the giveaways option for ebooks, as it ends up way cheaper than a Goodreads one

2. read their content they suggest for marketing

One such read brought to my attention the importance of keywords!

Check and triple check and make good use of them!

Have a look in the marketing sections and don't be afraid to use their tools :)

Facebook boost posts

-great if you want some likes

-not so great for sales

-very low cost

I paid $6 ($3 each) to boost one post about Avalon Dreams, one about The Dragon Medallion. Simple stuff announcing a sale and includes the cover as pic.

  • For AD, got 296 people reached and 16 engagements.

  • For DM, got 216 people reached and 7 engagements.

No sales as I mentioned, but one interesting fact is it seems to have put me on Facebook's radar as odd people are starting to like my page's pics and posts - outside of the crowd that follows me. This means I'm showing up on their news feed, and their friends' when they like my stuff.

Btw, do pop by and say hello/like if you're in the area, I don't bite :)

Bookoftheday.org

I was super excited about this because it was low cost $11.99 and they seem to know what they're talking about.

Paid my dues, and...

....nothing. No sales, no website traffic, nada.

Not to say it doesn't work! Maybe others have had better results? They did what they promised, but I found It just didn't do anything for me, despite the promising information.

Moving on!

Paid website submissions

These are the websites you can submit your books to when you have sales. I would highly highly recommend using the free ones first and maybe 1 or 2 paid ones.

I usually submit to as many as I can (30-40) free and Include 1 paid feature for each book in the series.

I always get some traffic and sales and they're very low cost.

If your goal is to get on BookBub, get started with creating your author profile! Always good for exposure :)

One new thing I'll be trying for the following campaign: spacing out the days. To be continued...

Social media

80% content, 20% promo

Or so they say. Either way, I find it works. Since September I've been active on my twitter account @alexa_whitewolf and have managed to get myself up at around 160 followers (permanent ones).